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Company Profile

New Solutions Factory is a highly specialized and results-driven consulting consortium of “experts on demand.” Our teams have been creatively partnering with healthcare products, wellness brands, and creative agencies for more than 20 years.

Our staff includes behavioral science and health psychology leaders in behavior change with proven success in guiding content and solutions that drive action and yield returns. We bring a 360-degree approach to problem-solving with our team of physicians, certified health educators, social workers, and nurses.

Our team of multichannel research strategists is on the front lines helping brands achieve practical marketing transformation. Our analytics leaders bring clients deep experience and proven frameworks to measure and optimize modern marketing and field force programs.

Behavioral consulting, brand identity creation: Using behavioral science models to predict and understand customer experiences and the levers that drive action.
Customer insights and analytics: Mapping real-world disconnects and opportunities by layering traditional market research with our proprietary data and mobile-response survey platforms.
Relationship marketing leadership: Transcending formulaic approaches to create emotional connections together with measured, long-term value for MCRM programs.

We serve partners in an interconnected role between agencies and brands to ensure all content and programs are effective and optimized.

Core Capabilities

Our subject-matter mavericks give clients a path to understand, manage, and solve modern business challenges — with a unique blend of customer-centric psychology, actionable behavioral models, and innovation experience that creates proven returns.

Fast Facts

Address: 100 Overlook Center, Suite 200, Princeton, New Jersey 08540
Email: info@newsolutionsfactory.com
Founded: 2008
Employees: 26
Sample Clients: Johnson & Johnson, Novartis, Mylan, Invibe Labs, Lupin Pharmaceuticals, IMS Quintiles, Manhattan Research/DRG Digital

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Explore multidisciplinary success stories engineered by New Solutions Factory experts

A diverse team of behavioral science, health psychology, market research, and multichannel marketing experts working drive customer action

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